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Qing Song Health Group Selected as 2026 Insurance and Wellness Education Case Study: Leveraging AI Technology and Ecosystem Synergy to Drive Service Integration

Easylife Group was selected as a 202026 insurance and wellness teaching case. Leveraging its AI technology stack to integrate third-party services, the company explores synergies between health management and insurance, having partnered with 59 insurers to drive industry resource integration and seamless service delivery.

AUTHORThe Times Weekly - The Times Online
DATE2026-10-19
VIEWS7511 views
COLUMNIndustry News
Qing Song Health Group Selected as 2026 Insurance and Wellness Education Case Study: Leveraging AI Technology and Ecosystem Synergy to Drive Service Integration

On 2026-10-17, the 5th National Seminar on Commercial Insurance Development was held at Nankai University, hosted by the Commercial Insurance Research Branch of the China Social Security Society, organized by the School of Finance at Nankai University, and co-organized by Today's Insurance. Nearly 400 representatives from relevant departments, insurance companies, universities, and think tanks gathered to discuss key topics including high-quality development in commercial insurance, health risk management, and the synergy between insurance and the elderly care industry. Ma Xiaowu, Executive Vice President of Qingsong Health Group, attended the event and engaged with leaders from the insurance, elderly care, and pharmaceutical sectors. The discussion focused on "Payment, Service, and Ecosystem: Pathways for Collaborative Development Between the Insurance Industry and Elderly Care Sector During the 15th Five-Year Plan Period," exploring cross-industry resource integration and service coordination.

During the conference, Nankai University's School of Finance and Today's Insurance jointly released the "2026 Insurance and Health Care Teaching Cases." This case call focuses on teaching and research needs, highlighting practices in insurance, pension, health management, medical services, and technology sectors to accumulate resources for talent development, academic research, and industry exchange. Easy Health Group's "Innovative Practice of Synergistic Model between Comprehensive Health Services and Health Insurance" was selected. Leveraging the AIcare technology stack, it integrates third-party services with proprietary health management capabilities to explore synergistic pathways that combine technology, professional services, and insurance protection.

Leverage AI to power professional services and enhance collaboration between health and insurance operations

Integrating insurance with health and wellness services requires addressing users' actual needs across different stages of their health journey. From identifying health risks and seeking professional help, to post-treatment follow-ups, rehabilitation, and long-term management, these services involve multiple organizations and demand varying levels of information comprehension, clinical judgment, and ongoing support.

The technical value of a health tech platform lies in its ability to understand these differences and apply corresponding capabilities to business scenarios. Easy Health Group, guided by its dual-engine strategy of "Health + AI," has developed a portfolio of technical capabilities tailored to different stakeholders through the application of its AIcare technology stack across user health management, professional medical support, and insurance provider services.

The healthcare vertical large model, Dr.GPT, provides foundational capabilities including semantic understanding, knowledge Q&A, and reasoning. Upper-layer applications deliver specific functions tailored to their target users and tasks. This approach—from model capabilities to scenario-based applications—lays the groundwork for integrating technology into real-world business processes.

On the user side, CareMate offers health consultations, health data collection, report interpretation assistance, and follow-up care, supporting daily interactions and continuous health management. On the professional side, Zhengyuanfang provides evidence-based medical support for clinicians and researchers, emphasizing interpretability, verifiability, and traceability to help professionals locate, understand, and verify medical evidence for specific issues.

In the insurance sector, QingSong Health Group provides technical support to partner institutions and participates in the digital transformation of insurance business processes.

Building on this, EasyHealth Group deploys tailored technology solutions in partnership with collaborators across specific use cases to support service organizations and ensure seamless business integration. By anchoring AI capabilities in real-world scenarios, we integrate them with domain expertise, human services, and operational workflows. This foundation enables EasyHealth and its industry partners to jointly explore continuous health services.

Connecting users with industry partners to integrate service resources through ecosystem collaboration

Effective technology application requires specific business scenarios and collaboration with professional partners. Insurance and health & wellness services involve diverse institutions to deliver continuous care, leveraging each party's expertise. Qingsong Health Group operates in both digital health and digital health insurance, building business scenarios across comprehensive health services, health education, early disease screening promotion and consulting, digital medical research support, and insurance brokerage. These activities enable Qingsong Health to address health and protection needs at every stage, while laying the foundation for partnerships with insurers, pharmaceutical companies, healthcare providers, and corporate clients.

In ecosystem partnerships, Easy Health Group leverages its technical and service capabilities to deliver tailored solutions. By aligning with specific user groups and needs, we integrate third-party professional services, our proprietary intelligent health management capabilities, and digital operational support to organize and implement comprehensive care programs. Partners contribute based on their respective expertise, while the platform bridges user needs and service delivery through advanced technology tools and operational support.

In the first half of 2026, QingSong Health's comprehensive health service package served 11 enterprise clients. Operating on a "Platform + Service" model, we integrated third-party health services with our proprietary intelligent health management capabilities to deliver tailored health arrangements for both enterprises and their users.

As of 2026/6/30, EasyHealth Group has partnered with 59 insurance companies, offering more than 339 insurance products. By integrating health services with insurance offerings, EasyHealth can contribute to solution design and collaboration from both coverage and service perspectives, building a practical foundation for resource alignment among partners.

Being selected as a 2026 Insurance and Wellness Teaching Case highlights the Light Health Group's integrated practice of combining comprehensive health services with health insurance. This recognition also provides an opportunity to share relevant insights in academic research and industry exchanges. Moving forward, Light Health Group will leverage AI-driven healthcare technologies and build upon our core business scenarios in comprehensive health services and insurance. Together with ecosystem partners, we aim to explore collaborative models focused on specialized roles, service organization, and sustainable operations—accumulating practical experience to enhance family-oriented health services and protection offerings.

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